{"title":"AFL","description":"","products":[{"product_id":"western-bulldogs-stainless-steel-travel-mug-450ml","title":"Western Bulldogs Stainless Steel Travel Mug 450ml","description":"\u003cp\u003eTake your team colours on the go with this Western Bulldogs travel mug, featuring a metallic silver club logo against a bold blue finish. Its double-wall construction helps maintain your drink’s temperature while keeping the exterior comfortable to hold.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Capacity: 450ml\u003c\/p\u003e\n\u003cp\u003e• Material: Stainless steel\u003c\/p\u003e\n\u003cp\u003e• Double-wall insulated construction\u003c\/p\u003e\n\u003cp\u003e• Metallic Western Bulldogs logo\u003c\/p\u003e\n\u003cp\u003eFun Fact: The Western Bulldogs won their first VFL\/AFL premiership in 1954 and their second in 2016, 62 years later.\u003c\/p\u003e","brand":"Licensing Essentials","offers":[{"title":"Default Title","offer_id":52323392454887,"sku":null,"price":18.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/WSTB423.jpg?v=1784177531"},{"product_id":"western-bulldogs-stainless-steel-travel-mug-450ml-copy","title":"St Kilda Saints Stainless Steel Travel Mug 450ml","description":"\u003cp\u003eTake your favourite drink on the go while showing your support for the St Kilda Saints. This double-wall travel mug features a black finish with the club crest in metallic silver and helps keep hot drinks warmer while remaining comfortable to hold.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Approximately 10 × 10 × 20cm\u003c\/p\u003e\n\u003cp\u003e• Capacity: 450ml\u003c\/p\u003e\n\u003cp\u003e• Material: Stainless steel\u003c\/p\u003e\n\u003cp\u003e• Double-wall insulated construction with metallic St Kilda Saints crest\u003c\/p\u003e\n\u003cp\u003eFun Fact: St Kilda Football Club was founded in 1873 and became one of the eight founding clubs of the Victorian Football League in 1897.\u003c\/p\u003e","brand":"Licensing Essentials","offers":[{"title":"Default Title","offer_id":52323393372391,"sku":null,"price":18.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/STKS257.jpg?v=1784177966"},{"product_id":"st-kilda-saints-afl-lanyard","title":"St Kilda Saints AFL Lanyard","description":"\u003cp\u003eSt Kilda Saints AFL Lanyard ID Holder\u003c\/p\u003e\n\u003cp\u003eKeep your keys or identification close while showing your support for the St Kilda Saints. This comfortable team lanyard features a retractable cord and practical clip for convenient use at games, work or everyday activities.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: 82cm lanyard with a 65cm retractable cord\u003c\/p\u003e\n\u003cp\u003e• Material: Soft fabric with plastic fittings\u003c\/p\u003e\n\u003cp\u003e• Features St Kilda Saints colours and team logo\u003c\/p\u003e\n\u003cp\u003e• Officially licensed AFL merchandise\u003c\/p\u003e\n\u003cp\u003eFun Fact: St Kilda Football Club was founded in 1873 and became one of the original clubs in the Victorian Football League in 1897.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52405251866855,"sku":null,"price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/AFLLYSKS16-St-Kilda-Lanyard.jpg?v=1784866656"},{"product_id":"st-kilda-saints-stubby-holder","title":"St Kilda Saints Stubby Holder","description":"\u003cp\u003eKeep your drink cooler while backing the Saints with this St Kilda Saints Stubby Holder. Featuring the club colours, crest and a printed excerpt from the team song, it is a practical accessory for game day, barbecues or relaxing at home.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Designed to fit a standard 375ml can\u003c\/p\u003e\n\u003cp\u003e• Material: Insulating neoprene\u003c\/p\u003e\n\u003cp\u003e• Features St Kilda Saints club colours, crest and team song excerpt\u003c\/p\u003e\n\u003cp\u003e• Suitable for keeping canned drinks insulated and comfortable to hold\u003c\/p\u003e\n\u003cp\u003eFun Fact: St Kilda Football Club was established in 1873 and is one of the oldest clubs in the Australian Football League.\u003c\/p\u003e","brand":"Licensing Essentials","offers":[{"title":"Default Title","offer_id":52421143232743,"sku":null,"price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/STK100.jpg?v=1785040520"},{"product_id":"st-kilda-saints-stubby-holder-copy","title":"Melbourne Demons Stubby Holder","description":"\u003cp\u003eShow your support for the Melbourne Demons while keeping your drink cool. This insulated stubby holder features the club’s red and navy colours, Melbourne Demons logo and an excerpt from the club song, making it a practical match-day accessory for supporters.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Fits a standard 375ml can\u003c\/p\u003e\n\u003cp\u003e• Material: Insulating neoprene\u003c\/p\u003e\n\u003cp\u003e• Features Melbourne Demons club colours, logo and song excerpt\u003c\/p\u003e\n\u003cp\u003e• Designed to help keep canned drinks cool\u003c\/p\u003e\n\u003cp\u003eFun Fact: Melbourne Football Club was founded in 1858, making it one of the world’s oldest football clubs.\u003c\/p\u003e","brand":"Licensing Essentials","offers":[{"title":"Default Title","offer_id":52421144019175,"sku":null,"price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/MLB89.jpg?v=1785042859"},{"product_id":"melbourne-demons-stubby-holder-copy","title":"Carlton Blues Stubby Holder","description":"\u003cp\u003eShow your Carlton pride while keeping your drink cool with this Carlton Blues Stubby Holder. Featuring the club’s navy colours, logo and song-inspired design, it is a handy match-day accessory for Blues supporters.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Designed to fit a standard 375ml can\u003c\/p\u003e\n\u003cp\u003e• Material: Insulating neoprene\u003c\/p\u003e\n\u003cp\u003e• Features Carlton Blues club colours and logo\u003c\/p\u003e\n\u003cp\u003e• Design includes an excerpt inspired by the club song\u003c\/p\u003e\n\u003cp\u003eFun Fact: Carlton Football Club was founded in 1864 and is one of the oldest clubs in Australian football.\u003c\/p\u003e","brand":"Licensing Essentials","offers":[{"title":"Default Title","offer_id":52421170397415,"sku":null,"price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/CRL99.jpg?v=1785044189"},{"product_id":"west-coast-eagles-lanyard-retractable","title":"West Coast Eagles Retractable Lanyard","description":"\u003cp\u003eKeep your keys, identification or access card close while showing your support for the West Coast Eagles. Featuring the club’s blue and gold colours and eagle logo, this practical lanyard includes a retractable cord and snap-style ID clip for convenient everyday use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• Size: 82cm lanyard with 65cm retractable cord\u003c\/p\u003e\n\u003cp\u003e• Material: Polyester, plastic and metal\u003c\/p\u003e\n\u003cp\u003e• Retractable reel with snap-style ID attachment\u003c\/p\u003e\n\u003cp\u003e• Officially licensed AFL merchandise\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFun Fact:\u003c\/strong\u003e The West Coast Eagles joined the Victorian Football League in 1987 and won their first premiership in 1992.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52444749693159,"sku":null,"price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/AFLLANEAGLES18-RESIZED1280x1280__25527.jpg?v=1785819259"},{"product_id":"adelaide-crows-afl-lanyard-id-holder","title":"Adelaide Crows Retractable Lanyard","description":"\u003cp\u003eKeep your identification, access card or keys close while showing your support for the Adelaide Crows. Featuring the club’s navy, red and gold colours with team branding, this practical lanyard includes a retractable cord and snap-style ID attachment for convenient everyday use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e• Size: 82cm lanyard with 65cm retractable cord\u003c\/p\u003e\n\u003cp\u003e• Material: Polyester, plastic and metal\u003c\/p\u003e\n\u003cp\u003e• Retractable reel with snap-style ID attachment\u003c\/p\u003e\n\u003cp\u003e• Officially licensed AFL merchandise\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFun Fact: \u003c\/strong\u003eThe Adelaide Crows entered the Australian Football League in 1991 and won their first premiership in 1997.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52444762341607,"sku":null,"price":10.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/s-l1600_fd25b2b5-7d7c-4863-841e-93a380695b79.jpg?v=1785820156"},{"product_id":"adelaide-crows-footy-boot-keyring","title":"Adelaide Crows Footy Boot Keyring","description":"\u003cp\u003eShow your support for the Adelaide Crows wherever you go with this miniature football boot keyring. Featuring the club’s colours and logo, it is a practical accessory for keys, bags and game-day gear.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Material: PVC Plastic and metal\u003c\/p\u003e\n\u003cp\u003e• Miniature football boot design\u003c\/p\u003e\n\u003cp\u003e• Features Adelaide Crows colours and logo\u003c\/p\u003e\n\u003cp\u003e• Secure metal keyring attachment\u003c\/p\u003e\n\u003cp\u003eFun Fact: The Adelaide Crows joined the Australian Football League in 1991.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457913286887,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/bkac1555.jpg?v=1786064329"},{"product_id":"west-coast-eagles-3d-footy-boot-keyring","title":"West Coast Eagles 3D Footy Boot Keyring","description":"\u003cp\u003eShow your support for the West Coast Eagles with this miniature football boot keyring. Featuring the club’s blue and gold colours and official emblem, it is a practical accessory for keys, bags and game-day gear.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Approximately 11cm long, with a 5cm boot\u003c\/p\u003e\n\u003cp\u003e• Material: PVC plastic and metal\u003c\/p\u003e\n\u003cp\u003e• 3D football boot design\u003c\/p\u003e\n\u003cp\u003e• Features West Coast Eagles colours and emblem\u003c\/p\u003e\n\u003cp\u003eFun Fact: The West Coast Eagles joined the Australian Football League in 1987.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457913581799,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/FootyBootKeyringWCOA.jpg?v=1786065024"},{"product_id":"fremantle-dockers-3d-footy-boot-keyring","title":"Fremantle Dockers 3D Footy Boot Keyring","description":"\u003cp\u003eShow your support for the Fremantle Dockers with this miniature football boot keyring. Finished in the club’s signature colours with the team logo on the side, it is a practical accessory for keys, bags and game-day gear.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Approximately 5cm boot length\u003c\/p\u003e\n\u003cp\u003e• Material: PVC plastic and metal\u003c\/p\u003e\n\u003cp\u003e• 3D football boot design\u003c\/p\u003e\n\u003cp\u003e• Features Fremantle Dockers colours and team logo\u003c\/p\u003e\n\u003cp\u003eFun Fact: The Fremantle Dockers entered the Australian Football League in 1995.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457924296935,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/FD4D95AC-EC29-C6A9-09F580D673E596B0Untitled-81__13844.jpg?v=1786065561"},{"product_id":"gws-giants-logo-keyring","title":"GWS Giants Logo Keyring","description":"\u003cp\u003eShow your support for the GWS Giants with this metal logo keyring. Featuring the club’s bold orange and charcoal emblem, it is a practical accessory for keys, bags and everyday use.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Approximately 5 × 4cm\u003c\/p\u003e\n\u003cp\u003e• Material: Metal\u003c\/p\u003e\n\u003cp\u003e• Features the GWS Giants logo\u003c\/p\u003e\n\u003cp\u003e• Engravable design\u003c\/p\u003e\n\u003cp\u003eFun Fact: The GWS Giants joined the Australian Football League in 2012.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457950707943,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/9334036002907_1.jpg?v=1786067305"},{"product_id":"adelaide-crows-metallic-logo-keyring","title":"Adelaide Crows Metallic Logo Keyring","description":"\u003cp\u003eShow your support for the Adelaide Crows with this full-colour metallic logo keyring. Shaped around the club emblem, it is a compact accessory for keeping keys together or adding team colour to a bag.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: Approximately 4.5cm\u003c\/p\u003e\n\u003cp\u003e• Material: Metal\u003c\/p\u003e\n\u003cp\u003e• Full-colour Adelaide Crows logo design\u003c\/p\u003e\n\u003cp\u003e• Secure metal keyring attachment\u003c\/p\u003e\n\u003cp\u003eFun Fact: The Adelaide Crows won consecutive AFL premierships in 1997 and 1998.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457952280807,"sku":null,"price":12.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/tr3481-261ad25d-af5c-4149-a1c7-2d999b39e4cc.jpg?v=1786067560"},{"product_id":"port-adelaide-power-logo-metal-pin-badge-58mm","title":"Port Adelaide Power Logo Metal Pin Badge 58mm","description":"\u003cp\u003eShow your support for Port Adelaide with this round metal badge featuring the club’s 2026 logo design. The classic pin-back fastening makes it easy to wear on jackets, bags or supporter gear.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: 58mm diameter\u003c\/p\u003e\n\u003cp\u003e• Material: Metal\u003c\/p\u003e\n\u003cp\u003e• Features the Port Adelaide Power logo\u003c\/p\u003e\n\u003cp\u003e• Safety-pin fastening on the back\u003c\/p\u003e\n\u003cp\u003eFun Fact: Port Adelaide Football Club was founded in 1870.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457954509031,"sku":null,"price":6.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/PRTP-B26-Logo.jpg?v=1786067933"},{"product_id":"st-kilda-saints-logo-metal-pin-badge-58mm","title":"St Kilda Saints Logo Metal Pin Badge 58mm","description":"\u003cp\u003eShow your support for St Kilda with this round metal badge featuring the club’s 2026 logo design. The classic pin-back fastening makes it easy to wear on jackets, bags or supporter gear.\u003c\/p\u003e\n\u003cp\u003eProduct Features\u003c\/p\u003e\n\u003cp\u003e• Size: 58mm diameter\u003c\/p\u003e\n\u003cp\u003e• Material: Metal\u003c\/p\u003e\n\u003cp\u003e• Features the St Kilda Saints logo\u003c\/p\u003e\n\u003cp\u003e• Safety-pin fastening on the back\u003c\/p\u003e\n\u003cp\u003eFun Fact: St Kilda Football Club was founded in 1873.\u003c\/p\u003e","brand":"afl","offers":[{"title":"Default Title","offer_id":52457975152871,"sku":null,"price":6.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/9817\/5819\/files\/STKS-B26-Logo_e3b896a5-96f5-40a9-ba31-7f6aed1e19be.jpg?v=1786069960"},{"product_id":"fremantle-dockers-logo-metal-pin-badge-58mm","title":"Fremantle Dockers Logo Metal Pin Badge 58mm","description":"\u003cp\u003eShow your support for the Fremantle Dockers with this round metal badge featuring the club’s 2026 logo design. 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