Step into the heart of Moominvalley with the LOQI Moomin Family Bag, featuring a joyful scene of Moomintroll and his family surrounded by nature and adventure. Designed with Tove Jansson’s signature warmth and whimsy, this reusable tote is as practical as it is charming. Made from 100% recycled materials, it’s lightweight, water-resistant, and strong enough to carry up to 20 kg — perfect for shopping, travel, or everyday use.
Product Features:
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Size: 50 x 42 cm (handle: 27 cm)
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Foldable shopper tote with matching 11.5 x 11.5 cm zip pocket
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Made from 100% recycled taffeta by GREEN CIRCLE® certified fabric
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STANDARD 100 by OEKO-TEX® certified, water-resistant, and recyclable
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Weighs only 56 g but holds up to 20 kg
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Sustainable, CO₂-neutral production with waterless printing
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Features Moomin Family artwork © Moomin Characters™
Fun Fact:
Tove Jansson’s Moomin family was inspired by her own close-knit circle of friends and relatives. She often described the Moomins’ home life as an idealised version of her own — filled with creativity, acceptance, and love for life’s little adventures.
